PRM Games, in collaboration with Benacus Entertainment and RNF Productions, has announced that the terrifying full-motion video (FMV) horror-thriller “The Run” will launch on PC via Steam on February 5, 2026.
Following a successful mobile launch and a groundbreaking interactive cinema residency in London, “The Run” arrives on PC as a highly ambitious and immersive FMV experience. Directed by FMV specialist Paul Raschid (“The Complex”), the game stars Roxanne McKee (“Game of Thrones”) and George Blagden (“Vikings”), alongside horror icon Dario Argento and film legend Franco Nero.
Set against the breathtaking shores of Lake Garda, Italy, the story follows a famous fitness influencer whose morning run spirals into a desperate fight for survival. Hunted by motiveless killers, players must make split-second decisions in real time—where every choice leads to salvation or a gruesome end. With more than three and a half hours of filmed content, multiple branching storylines, twenty unique deaths, and five distinct endings, no two playthroughs are ever the same.
“What excites me most about ‘The Run’ is how it shows that interactive cinema is becoming its own powerful form of entertainment,” says Raschid. “We’re no longer just borrowing from games or film, we’re creating something new that sits between them. ‘The Run’ is intense, emotional, terrifying, and deeply personal because the audience isn’t passive. You’re inside the story, making life-or-death decisions as it unfolds. I think players are ready for this new kind of experience, and I can’t wait for PC audiences to step into it.”
Beyond traditional gaming, “The Run” has captivated audiences worldwide with screenings at Raindance London, MOTELX Lisbon, Dinard, and Imagine Amsterdam, before taking over London’s Genesis Cinema for a two-month residency where audiences voted on critical story decisions in real time using glow sticks, transforming gameplay into a shared cinematic event.
Fans can Wishlist “The Run” now on Steam.
