Just in time for spooky season, Hidden Valley is giving its signature condiment a dark transformation.
The brand announced Thursday the release of Spooky Ranch, its first-ever seasonal product. The limited-edition dressing delivers the classic ranch flavor fans expect, but with a twist: a deep, eerie hue naturally tinted with fruit juice and cocoa powder, packaged in a bottle that glows in the dark.
“Spooky Ranch takes everything fans love about Original Ranch and adds a little Halloween magic,” said Stacy Stokes, vice president of marketing at Hidden Valley Ranch. “With a haunting hue and glow-in-the-dark packaging, this twist on the flavor you love is the perfect way to bring some frightful fun to your favorite costume parties and fall festivities this Halloween season.”
Spooky Ranch is available exclusively at Walmart for $3.97, while supplies last.
