Keebler is getting into the Halloween spirit with new Limited Edition Spookie Fudge Stripes cookies. The new cookies are chocolatey vanilla treats featuring vibrant orange stripes and festive Halloween designs. The cookies are arriving on store shelves now and retail for $4.80.
To celebrate the launch, Keebler is partnering with zoos across the country for the “Find the Stripes Zoo Scavenger Hunt.” The interactive experience begins with scanning a QR code, prompting families to find striped animals and log their discoveries for a chance to win an annual zoo membership and an exclusive behind-the-scenes animal experience for the whole family.
Additionally, families can earn $5 in Zoo Cash to use toward their visit by providing proof of purchase of Spookie Fudge Stripes.
“We believe the best adventures happen when families explore together,” said Kelly Flaherty, Brand Marketing, Keebler Fudge Stripes. “This Halloween, we’re inviting families to discover our new Spookie Fudge Stripes cookies in stores and uncover the wild world of striped animals alongside other zoo Halloween traditions.”
Families can also join the fun from home by purchasing a pack of Keebler Spookie Fudge Stripes cookies and scanning the QR code to play “Find the Stripes Zoo Scavenger Hunt” on OpenForMagic.com and enter for a chance to win the grand prize at an accredited zoo of their choosing.
The “Find the Stripes Zoo Scavenger Hunt” experience runs from August through the end of October on OpenForMagic.com and at the following participating zoos, included with general admission or membership:
- Phoenix Zoo
- Kansas City Zoo & Aquarium
- Nashville Zoo at Grassmere
- Jacksonville Zoo and Botanical Gardens
