Disguise, the costume division of leading toy and consumer products manufacturer JAKKS Pacific, today announced that costumes and accessories inspired by Nintendo’s Kirby franchise will be joining its Halloween costume lineup in 2021 thanks to a new partnership with Nintendo.
Costumes and accessories will be created in the style of the original Kirby from the video games and television animated series. The game series includes 35 games and has sold approximately 74M units worldwide. Kirby is also one of the top 50 bestselling video game franchises of all time. The critically acclaimed animated series “Kirby: Right Back at Ya!” included 4 seasons and 100 episodes.
“The addition of Kirby is a natural fit for our portfolio, as Kirby is part of the Nintendo family and Disguise has been the costume partner of Nintendo since 2013,” said Tara Hefter, EVP and GM of Disguise, Inc. “We are excited to expand our offering of Super Mario, Zelda and Animal Crossing characters with Kirby, and to bring this adorable pink character to life! The popularity and worldwide recognition of Kirby in pop culture merged with Disguise’s high-quality costumes will be sure to be a hit with fans globally.”
Disguise’s new line of Kirby costumes and accessories will be available online, at major retailers and Halloween specialty stores Fall of 2021.
